Position Summary:
As a Marketing Specialist, you will have the opportunity to work closely with our Digital Marketing Team and assist in driving brand loyalty for BIBIBOP. This role will play a key part in supporting various projects, including executing email and mobile marketing campaigns, analyzing campaign performance, and contributing to overall marketing strategies.

Who We Are:

Gosh Enterprises is a dynamic, rapidly growing company that oversees a family of brands:

• Charleys: A 847+ unit restaurant brand known worldwide for serving the #1 Cheesesteak in the World.
• Bibibop Asian Grill: An award winning, 70+ unit Korean-inspired fast casual restaurant concept
• Charleys Kids: A non-profit, partnering with like-minded organizations around the world to provide food, education, and mentorship to at-risk children.
• Solar Planet: A company that provides solar field advisory and installation services.

Key Responsibilities

• Assist in the execution of day-to-day email and mobile marketing campaigns
• Write engaging copies for push notifications, emails, in-app messaging, and SMS campaigns
• Help segment guest lists for targeted marketing campaigns
• Build SMS campaigns
• Build email campaigns using templates and HTML
• Test campaigns prior to launch to ensure proper set-up and performance
• Monitor campaign performance and identify opportunities for optimization

 Requirements

• Degree in Marketing, Communications, or a related field preferred
• Experience in email and mobile marketing, with a passion for driving guest engagement
• Highly organized, detail-oriented, and self-motivated
• Excellent time management and prioritization skills
• Strong written and verbal communication skills
• Problem-solving abilities and a proactive mindset
• Quick learner with a passion for growth
• Ability to collaborate in a team environment
• Proficient in Microsoft Office (Word, Excel, PowerPoint, Outlook)
• Experience with CRM tools is a plus